Does it Add Up?

Edited.Original Photo https://www.canva.com/design/DABgSoALMl0/eh3K-qtDg_m5TCeuqaroEA/edit

Technology is always changing. There will always be new updates and features to make technology use easier. One of the most used social media platforms is YouTube. It is where people can share their talents and promote their businesses. One of my favorite Youtubers by the name of Bethany Mota started her channel by making makeup and fashion related videos and a few years later started a clothing line with Aeropostale. Since I watch YouTube videos religiously, this piece of news shocked me: one of the newest features that YouTube is launching is an ad free subscription service called YouTube Red. The only catch in this service is that you would have to pay $9.99 monthly. Personally, I wouldn't pay for this service. I don't see the reason to pay $9.99 for just one added feature since it's overpriced. Even though ads can sometimes be annoying, they are only temporary and last for a few seconds to a few minutes. This subscription service won't affect me since I’m deciding not to pay, but it will definitely affect advertisers. For advertisers it's not going to be a hit. Video ads are one of the main ways they can promote their business. The difference between a video ad and a picture ad is that with a video ad, you can be creative with your marketing techniques and how you present yourself to customers. If more and more people start choosing YouTube Red, advertisers will have to find other ways to reach out to customers. YouTube has yet again made a big change which was introducing a new subscription service with no ads and a price to pay. The way I see it, it just doesn't make sense to make a feature so overpriced. It just doesn't add up.

Where Did The TV Go?

 The television used to be one of the most used forms of entertainment. It was used to watch shows, the news and live events. When I was younger, I would rely on TV to pass time and watch my favorite shows. But times have changed and using YouTube, Netflix and Apple TV has been on the rise. In my family, I rarely ever see the TV being turned on, instead computers are used more often. I believe that in the next 5 to 10 years, the amount of TVs sold and displayed in homes will decrease drastically. There are many reasons why people are choosing computers, mobile devices and newer sources over cable television. The first reason is because you can't pause, play and replay a show on a TV at your own pace. With sources such as YouTube, you can do all of these things and more such as skip over or not have commercials. Not only that, but other newer and modern sources such as Apple TV, Shomi and Netflix offer a variety of TV shows to watch any day of the week with just the click of a button. On the other hand, to watch your favorite show on the TV, you would have to follow the schedule otherwise you would miss it. Although TVs show live events, they can be easily accessible through websites such as MTV and CBC which live stream those events. These are the many reasons why consumers think twice before buying a TV. What consumers are looking for is a product or service that is fast, easy, accessible, and worth the money. In this new generation where new ideas are developed, old ones slowly disappear, which is why I think the amount of TVs sold will decrease drastically in the near future.       

                                       Edited. Original Photo https://www.canva.com/design/DABgSSHY-gg/kqLB_JGUFY-0rW7993wE7Q/edit